Writing
Notes
from
the
build
Things I was told, things I ran, and what the numbers said. A few lessons I paid for.
3 essays
You get humbled real fast.
You might be hot shit and feel like you're on top of the world. Well, you get humbled real fast when you go out on your own and have to build something from scratch.
Lessons
1 min
You cannot buy a product from people who don't live in it.
Four years and two contractors got MultiHub almost working. Then a job application came through the form on our website.
Building
4 min
Annoyingly effective.
The industry said popups were annoying. I put a lead form on one and a month later that property was getting twice the leads of any other I ran.
Ran it
3 min